Years ago I used to tell clients- “Keep everything on your website, videos, pdf’s, presentations, etc- We want them on your website!” Although we still want people coming to your website, we just can’t ignore that people spend more time on other websites than yours! There are so many ways to get your content and contact information in front of prospects where they hang out most.
Every two or so years, websites can get to look a bit old. For every year in real life, the Internet goes through 12. Part of the reason for this innovation is Social Media. Social Media allows a massive amount of people to communicate and collaborate on projects, code, design, and just about everything else, all in real time.
What are we doing while away from our computers? We’ve all heard someone say “Can’t you just stay off of that phone for a second!” (usually the person saying it is guilty of the same thing).
At Google’s latest event, we’re shown how our search habits have been changed by our mobile devices. Read more
500 million users. That’s how many people are on Facebook as of last summer. 7 hours. That’s how much time people spend on Facebook per month. Those are just some of the staggering stats on Facebook. If you’ve been living in a cave for the last few years, let me explain Facebook in a nutshell. Facebook is a social network that allows people to keep up to date on the happenings in their friends’ lives by sharing pictures, status updates, videos, links, reviews, and much more. Facebook allows businesses to have business pages so they can keep their interested Facebook users updated on news, specials and conversations the business is having.
I’m often asked by both business and personal bloggers if they should have their whole blog posts showing on the front page of their blog, or if should they only show the summaries. I’ve prefer to set up Blogs for clients the way I liked to read them – with summaries or the beginning XXX number of characters on the main blog page. I scan through the blog posts to see where I want to delve deeper. I’ll slow down when I find something I like and click through. The only proof I had that this might be better was that I knew that people (like myself) scanned websites. Hence, people scan Blog titles only reading them once they’ve settled into an article or Blog post they liked.
Facebook COO Sheryl Sandberg said caught a bit of flack at a conference on June 16th when she said, “Email is probably going away”. Before we all start abandoning our email accounts and taking them off out business cards- you might want to read on.
I want to take the time to thank the Edmonton Construction Association and their members for welcoming me to their country… if only for 24 hours. The only issues were small ones -3 hours of sleep, clearing Customs, missing shirt button. However, the people who attended made it so worth it! You guys were great.
Been wondering why all those people in your Facebook timeline are telling you where they currently are with a link to a map? All you can think of is how vain your friends have become. Kind of.
If you didn’t read my post about Location Based Networking, I’ll bring you up to date and go a bit more in depth for how business owners can benefit.
I wanted to take this time to acknowledge a great charity that we have located right here in Las Vegas. Tony and Nikki Berti run Goodie Two Shoes, which is a charity that provides disadvantaged children with brand new shoes. They’s teamed up with companies like Zappos‘ 6pm.com, Las Vegas Review Journal and many more. It’s inspired us at Vegas Young Professionals to do as much as we can to help out as well.
I was talking to a friend and respected business partner Barb Helfman. She told me a great story about how much money UPS saved in gas just by adjusting their routes to make as many right turns as possible. See, their trucks didn’t have to wait and idle at stop lights at right turns (except in New York) and they didn’t have to wait and navigate through another lane of traffic to get to their lane. Now anyone who knows me personally, knows I will always check the facts so I don’t spread urban legends. So I found some good articles that made me a believer.
