Archive for category: Analytics

How To Determine Changes On Your Website Redesign

Categories:Analytics, Online Marketing

Every two or so years, websites can get to look a bit old. For every year in real life, the Internet goes through 12. Part of the reason for this innovation is Social Media. Social Media allows a massive amount of people to communicate and collaborate on projects, code, design, and just about everything else, [...]

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Thank You Edmonton

I want to take the time to thank the Edmonton Construction Association and their members for welcoming me to their country… if only for 24 hours. The only issues were small ones -3 hours of sleep, clearing Customs, missing shirt button. However, the people who attended made it so worth it! You guys were great.

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WIIFM – Remember Your Analytics Basics Part 1

I was talking to a friend and respected business partner Barb Helfman. She told me a great story about how much money UPS saved in gas just by adjusting their routes to make as many right turns as possible. See, their trucks didn’t have to wait and idle at stop lights at right turns (except [...]

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Thanks GSBE

Thank you Golden State Builders Exchange for giving me a warm welcome at your May 13th 2010 Conference. I had such a great time, I wish I would have booked my flight a bit later so I could have spent more time with all of you.

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Does Your Website Traffic Compare?

Categories:Analytics

Happy 5 year takeover Google. 5 years ago today Google acquired the website analytics program Urchin How convenient that I spoke to a client today about their Google Analytics numbers. We went over the usual stuff- working on keeping people on the website longer, getting the bounce rate to drop, etc. Even though he was [...]

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Is it Time for a Website Makeover?

“Twenty Ten“, I’ve heard is the “official” way to say our new year. A brand new year is a great time for a website check. Does yours need an update? How can you tell if your website is old? Here’s my list of “You might need a Website Makeover…”

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Google and Tom Cruise have the Need for Speed

Google has “the need, the need for speed”. Google is on a mission to make the Internet faster. First came the release of Google’s web browser named Chrome. Google proved that they can raise the speed standard for web browsers by making a web browser themselves called Chrome, which is lightning quick.

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URL Shorteners for Analytics

I hear businesses all the time wondering if Social Media is helping their business or not. Let’s face it, businesses want to expose themselves to potential clients. So, how can you tell which Social Media platform is working for your business? One way is by checking your website analytics program. However, some people don’t have [...]

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Is your Website Living up to its Potential?

*POW* I just gave you your own cable channel and told you that you can promote your business with it however you want. Would you accept it? Of course you would! Now what if I told you you have the same ability with your website? Unfortunately, a lot of businesses don’t utilize it, but you [...]

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Are your visitors Bouncing?

Categories:Analytics

Problem: You’re very involved in Internet Marketing for your website and you’re getting lots of visitors, but no one’s staying! Even worse, they’re leaving after the first page. This frustration is called The Dreaded “Bounce Rate”.

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